Wacoal Corporate Responsibility

Corporate Social Responsibility

The Company’s philosophy "Mutual Trust" embodies the idea that people should live, cooperate and prosper together. It emphasizes the concept of affection and cooperation. The company embraces "Mutual Trust" as its principal value in establishing its relationship not only to its employees and customers but to the society as a whole.

Philippine Wacoal Corp. conducts the following social contribution activities to increase the collective impact of the Wacoal group.


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Wacoal Keep Abreast

Through the years, Wacoal has always been keen on understanding the needs of women. Wacoal believes that wellness is an important aspect in order to be beautiful, and the Keep Abreast campaign is a significant move to help women in their pursuit for beauty.

The "Keep Abreast" campaign started in October 2005. This advocacy focuses on early diagnosis, prevention, and treatment of breast cancer. Philippine Wacoal Corp., together with its partner - Gift2Life, Inc., has been holding seminars to inform and educate the public about breast cancer. The group also conducts clinical breast examination after the seminar. The company also helps to raise funds by selling pink ribbon souvenir items to its customers and the proceeds are donated to the above mentioned foundation.

Philippine Wacoal Corp. has produced a documentary video on the hope and survival of breast cancer patients. The video CD provides an overview of the disease, as well as important information about the risk factors, how to prevent the disease and how to do self-breast examination. The video CD providesand the brochures are provided free to any organizations who are interested.

Accordingto Dr. Cristina L. Santos, a breast cancer surgeon and the Keep Abreast resource speaker, there is a rising incidence of breast cancer worldwide and in the Philippine. In our country, the reason may be due to the continuous westernization of our lifestyle. She added further, that it is sad to note our survival rate is still low compared to our neighboring countries because of our weak intensification of early detection efforts; the absence of a population-based mammography screening; and the expensive advanced breast cancer treatments.

Dr. Santos pointed out that the breast cancer can be prevented by a healthy lifestyle. Early detection and treatment are keys to finding early stage breast cancer and saving lives. The earlier it is diagnosed and treated, the higher the chances for survival and the less costly the total treatment will be.

Learn more by watching the following Keep Abreast videos:

  • What is breast cancer? Here
  • More about breast cancer. Here
  • Risk factors for breast cancer. Here
  • How to prevent breast cancer? Here
  • 3 Steps in Early Dignosis. Here
  • Performing self-breast examination. Here
  • Conclusion and credit. Here
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Keep Earth

Conservation is an important factor in saving the Earth’s natural resources. Reducing what you waste and recycling what you can is a great way to impact the environment in a positive way. From thinking differently about what you buy, to using re-usable items, to composting at home- there are plenty of ways to make a real difference. There are so many things in our daily life that we can do if we just look closer. Your effort will not only benefit the environment, but positively impact our community as well. If you are new to conservation, we hope that the recycling of your old bras is the start to a lifetime green habit.


Most women have an unwanted bra or two lurking in the back of a drawer. When you are ready to dispose your bra, don’t throw them in the garbage bag. Instead, put your old bras into our Bra Recycle Bags and drop it off to our stores. All Bra Recycle Bags delivered will not be unsealed, and will be directly processed into Fluff Fuel. This fuel substitutes for fossil fuel like coal used at cement companies.


Bra Recycling Campaign



The Process

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  1. Go to one of our Boutiques / Direct Sales Branch and ask our BA / DS Staff for a Bra Recycling Bag - each bag can contain approximately 4 bras.
  2. Customers might donate worn-out, unwanted, or unfitted bras. Put these bras inside of the Recycling bag and seal it with the sticker at the top edge of the bag.
  3. Donated bras must be placed only in our bra recycle bags.
  4. Customers who will donate will get a free gift. Just give the recycle bags with your old bras to our staff.
  5. Drop your bra recycling bag at our Bra Recycling Bin.
  6. Our Promise: As you seal the recycling bags, it won’t be opened until its delivered at the recycling plant, GUUN Company, in Cebu.
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